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Facebook has over 1.85 billion active users in its database. Moreover, a staggering 80% of all internet users are on Facebook. Hence Facebook becomes a potent tool for advertisers. Advertisers can reach audiences that are perfect for their business models. Most importantly, Facebook advertising gives you a comprehensive report of your ads. With this data, you can analyze and perfect your advertising campaign. Facebook ads are cheap,...
Various marketing strategies and tactics are used to grow blogs or brands. The strategies help the brands and blogs to reach a bigger audience, which helps them improve their sales revenue. All this helps the brand to achieve brand positioning in the eyes of its potential customers. Of the many modern marketing methods, the one way that has shown tremendous growth potential is “Performance Marketing.” Performance marketing...
Digital Marketing, in a nutshell, is a tool used by businesses to increase online revenues effectively. Strictly speaking, it is an umbrella term that can be defined as strategic use of numerous digital channels – free and paid that are at a business’ disposal to reach and connect with customers where they now spend most of their time – on the internet . Social media, email, online advertisements, mobile apps, and...
CPA marketing is one of the trending and legitimate ways to make money online. It has revolutionized the way of referring and earning a commission. Affiliate marketing made laptop Lifestyle possible in this new age. To begin your affiliate marketing career, you need to find out the products to sell and develop a website to promote that product. On the website, you have to encourage users to visit a merchant’s website and purchase...
Thanks to the evolution of the digital landscape, there are creative and lucrative ways to generate money online and make a stable living. Today, there are unique designations and job openings available which weren't even born 5 to 10 years ago. The way we connect with people, showcase our ideas, explore new talent, promote services, allow us to work from anywhere yet contribute effectively to the role. Affiliate marketing is a one...
Thanks to the evolution of technology, the world is exposed to smart devices fueled by the internet and social media, which have changed the lives of millions since their inception. Today, the internet does not only provide a source of information, entertainment, or communication but also give an unbiased platform to make money and build a thriving career by just sitting at home. Ever since the internet showed the potential of making...
Let’s face it: Doing SEO for a website without noticing any ranking drops is next to impossible in 2019. Google is continuously improving its algorithm and releasing updates almost every single month. In this race, how would you know what are the techniques to improve SEO, especially in 2019. That’s exactly what this article is all about. In this article, I’ll show you some of the evergreen SEO techniques that are...
Growth hacking is a new superhero for startups. It helps them grow exponentially on a tight budget. The term Growth Hacking has been only around for a few years, but it has spread like wildfire, and it is catching up with almost all industries. Especially e-commerce has blossomed by using the power of Growth Hacking. If you look at Facebook, the monthly active users have grown by over 50% between the years 2012 and 2017. Another...
Career planning involves a careful assessment of current industry trends and intersecting your skillset and experience with hiring demands to land the perfect position. Career opportunities in digital marketing and related IoT sectors see a sharp rate of growth. Undoubtedly, it's a great subset to fish out the best work choices for you. Reports suggest that 69% of companies already employing digital skills will hire more digital...
In this age of digital marketing, data is everywhere. Analyzing the digital data and taking appropriate steps to help improve businesses is the job of a professional. This professional is an expert Analyst who has the skills to collect, analyze, and then takes the necessary steps to increase those metrics. So, if you are thinking of becoming a Digital Marketing Analyst, you are lucky to be born in an era where digital marketing numbers...
It is not surprising to see that many digital marketers fumble a little when it comes to explaining native advertising accurately. The best ones, however, can see beyond the veil. It is the newest technique in Content Marketing , and when done right, the results the tremendous. Your digital tally of the day has over the years become a critical element of your daily routine. This tally is a total of your social media feeds, statuses,...
Social media dramatically influences digital marketing. Social media also helps brands establish themselves. The current requirement for business and brands is to have a strong social media presence. But for their businesses to prosper, it is essential that they thrive on social media. They have to continually make sure that their content is becoming viral or else their business could face a loss while their competitors make a...