Sr. Paid Social Buyer

  • System1
  • Bellevue, WA, USA
  • Aug 07, 2019
Full time Content Marketing Digital Marketing Specialist Media Buyer PPC - Paid Search SEO

Job Description

We are looking for a passionate, creative problem solver and an experienced, results-oriented Senior Digital Media Buyer.  A successful candidate will have a proven track record of managing direct response performance marketing campaigns from an end to end perspective - including campaign ideation, execution, analysis and the subsequent data-driven optimization. In this role, you will drive the success of a portfolio of marketing campaigns with the end goal of driving customer acquisitions. You will be a Facebook advertising expert who can take the lead in A/B tests that are designed to drive growth in key metrics.  If you’re great at working autonomously as well as with cross-functional teams, and you’re interested in having a direct impact on the bottom line, this is the opportunity for you.

Job Requirements

The Role You Will Have: 

  • Manage a portfolio of performance marketing campaigns across paid social channels, including but not limited to Facebook, Snapchat, Instagram and Pinterest
  • Conduct hands-on bid optimization; develop and implement strategies for targeting, creatie, and funnel optimization to meet and exceed volume and ROI Targets
  • Work with the creative and content team to develop creative assets and content, and drive the creative testing roadmap
  • Communicate A/B test results and recommendations form programs with team and senior leadership 
  • Prioritize growth marketing strategy based on revenue potential 
  • Stay ahead of industry trends and leverage emerging capabilities in the digital landscape 

 

What You Will Bring: 

  • 2-5 years experience driving growth and acquisitions via social channels
  • Exceptional analytical abilities with a high attention to detail 
  • Strong understanding of the social media advertising ecosystems 
  • Ability to think creatively and outside of the box to write compelling and engaging ad copies/content 
  • Demonstrated expertise in digital media planning 
  • Creative problem solver with a balance of strategic thinking and detailed execution
  • Exceptionally-detailed knowledge of metrics, specifically A/B, multi-variant testing and ROI Analysis 
  • Comfortable with ambiguity, and able to work well independently as well as part of a cohesive, high performing team 
  • Strong time-management skills
  • Self-starter mentality with drive to succeed 
  • Entrepreneurial spirit to drive and support process improvements for the paid social team 
  • Proficiency in Excel is a must 
  • Bachelor's degree in a quantitative field preferred (e.g. economics, statistics) 

Job Benefits

What We Have to Offer: 

  • Paid parking or ORCA car
  • 17 days of PTO
  • Untracked sick time
  • 10 paid company holidays
  • Competitive benefits package
  • Cross-team lunches to foster learning
  • Annual professional development subsidy 
  • Weekly yoga and fitness classes
  • Twice weekly catered lunches 
  • Bi-annual company gatherings 

Desired Skills

Google Ads,   Facebook Ads,   Native Ads,   Paid Search,   Content Marketing,   Snapchat Ads