CAMPAIGN SPECIALIST/ AD TRAFFICKER

  • Cognizant Technology Solutions
  • NY, USA
  • Sep 06, 2019
Full time Other

Job Description

The overall job of a campiagn specialist/ ad trafficker is to coordinate, monitor, and manage all the material of the campaigns. This includes working closely with internal and client stakeholders. Responsible for SLAs with respect to the campaign/ticket.

Responsibilities:

• Review orders in order management tool and push it to DFP & Freewheel

• Ensure creative is in compliance with ad policies and publication specifications

• Setup display and video campaigns

• Responsible for any creative or campaign related issues.

• Debug and troubleshoot issues with campaign delivery, performance, and discrepancies

• Respond to tickets within the defined timelines

Job Requirements

Minimum Requirements:

• Any graduates with minimum 3-6 years of work experience in Ad operations domain.

• Display and video ad trafficking work experience along with DFP & Freewheel experience.

• Knowledge of HTML, CSS, JavaScript, Flash, and other coding languages is beneficial to make sure that ads are displaying properly and that the ad tags provided for advertising are tracked properly.

• Ability to troubleshoot any campaign/creative related issues.

• Hands on experience in Charles

• Good knowledge of the MS-Office products

Preferred Qualifications:

• Any certifications on digital marketing or ad operations. (For ex, IAB or Google certifications)